Radovan Vojinović

Case overview

For a distinguished art gallery showcasing the works of the artist Radovan, an online platform that captures the essence of his artistry was imperative. The gallery, known for its eclectic and vibrant collection of Radovan’s paintings, needed a digital space that not only showcased the art pieces but also reflected the creative spirit of the artist.

The Brief

Radovan wanted a website that would be:

  1. Mobile responsive, ensuring easy access for clients on the go.
  2. Be visually rich, creating an online experience that mirrors the aesthetic appeal of an art gallery.
  3. Reflect the unique style and philosophy of Radovan, ensuring the website is an extension of his artistic identity.

Our Approach

  1. Discovery & Research: We started by immersing ourselves in Radovan’s art, understanding the themes, colors, and techniques that define his work. We also analyzed websites of other prominent art galleries for benchmarking.
  2. Branding & Design System: We developed a visual identity for the website that resonates with Radovan’s style. This included a color palette inspired by his most famous paintings and a layout that mimics the feel of an art gallery.
  3. Web Design: The design focused on high-quality imagery and minimalistic layouts to let the art speak for itself. We implemented virtual gallery tours and interactive elements to enhance user engagement.
  4. Web Development: The site was built ElementorPRO, ensuring a seamless and responsive user experience. .

The Results

  1. Increased Web Traffic: Within three months of launching the new site, City Car saw a 65% increase in organic web traffic.
  2. Higher Conversion Rates: The user-friendly design and efficient booking system contributed to a 50% increase in online bookings and inquiries.
  3. Enhanced Brand Recognition: With a cohesive design and brand strategy in place, City Car reinforced their reputation as a premium car dealership and rent-a-car service.
  4. Positive User Feedback: Customer reviews highlighted the site’s ease of use, aesthetic appeal, and the seamless booking experience.


Decrease in bounce rate


Increase in average session duration


Increase in page views